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Eureka Equity Partners Announces Sale of MedForce

02/20/2025

PHILADELPHIA, PA -

Eureka Equity Partners (“Eureka”) today announced the sale of MedForce, a leading medical communications company specializing in scientific content development and healthcare professional interaction management services that drive successful product commercialization for its biopharma clients, to an undisclosed strategic buyer.

Based in Shrewsbury, NJ, MedForce leverages deep scientific expertise in highly complex oncology, rare disease and specialty drugs to meet the growing demand for product-specific messaging and flawless compliance with complex state and federal regulations. With aiovance, its proprietary technology platform, and integrated solutions across its whole portfolio of services, MedForce delivers biopharma clients a comprehensive medical communications strategy throughout the entire product lifecycle and is uniquely suited to manage the seamless transition from medical affairs through commercialization to maturity.

“We’ve been honored to work with CEO Tim Fallon, President Mike Basta and the rest of MedForce’s outstanding management team to help build an industry leader with unmatched expertise in the complex scientific market it serves and robust tech-enabled service offerings that yield unparalleled customer service,” said Chris Miller, a Partner at Eureka and former Director of MedForce. “The MedForce team excels in designing and executing data-informed brand strategies that educate healthcare professionals and enhance awareness and understanding of client brands,” added Tassie Oswald, a Partner at Eureka and former Director of MedForce. “These capabilities make MedForce a trusted partner to its customers throughout the entire lifecycle of a product and will continue to drive growth and success for the company.”

“Eureka has been instrumental in the growth of MedForce into a market leader in the medical communications space,” said MedForce’s President Mike Basta. “Our partnership with Eureka provided us with financial and strategic support to innovate technologically, acquire scientific content development expertise, scale our business, and integrate our capabilities into a single solution for our biopharmaceutical clients.  Eureka was the ideal partner to support the growth and expansion of MedForce.”

“Eureka proved to be an exceptional partner from the inception of our relationship through the entire transaction process, and we are absolutely delighted with the outcome,” said CEO Tim Fallon, adding, “Their unwavering involvement and support at every stage played a pivotal role in achieving such a successful result. We couldn’t be more pleased with Eureka’s invaluable contribution to making this transaction happen.”

Piper Sandler & Co. served as financial advisor and Morgan, Lewis & Bockius LLP acted as legal advisor to Eureka and MedForce.

About Eureka Equity Partners
Eureka Equity Partners is a private equity firm targeting niche market leaders with up to $100 million in revenue across industry segments in which Eureka brings significant experience and operating resources, including business services, health care services, specialty industrials and consumer. Eureka focuses on partnering with proven managers to drive the growth of promising companies into outstanding enterprises. Eureka leads buyouts that bring significant ownership to the operators driving the success of the business. With this core principle that aligns the interests of our operators and our investors, Eureka is also experienced and comfortable effecting minority recapitalizations with flexible investment structures designed to uniquely meet the needs of the company, its management team and other shareholders. More information about Eureka Equity Partners can be found at  www.eurekaequity.com.


Eureka Equity Partners, L.P. is a Pennsylvania-based investment adviser registered with the Securities and Exchange Commission under the Investment Advisers Act of 1940. Registration as an investment adviser does not imply a certain level of skill or training. The Funds managed by Eureka are unregistered, privately offered funds and are comprised only of private equity investments. Eureka does not solicit or make its services available to the public or other advisory clients. This press release is intended solely to provide information regarding Eureka’s potential capabilities for prospective portfolio companies, and is not an offer to sell to any person, or a solicitation from any person of an offer to buy, any securities. This is not considered an advertisement, testimonial or endorsement of the advisory services of Eureka Equity Partners nor an offer to provide new advisory services.